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Dec
2

A WHISKER-RAISING CAUSE

This past month Total Gym took part in the Movember movemnet, raising awareness and funds for the health issues men face. This movement is saving and improving the lives of men affected by prostate cancer, testicular cancer and mental health problems.

The Movember Foundation is the leading global organization committed to changing the face of men’s health. Having raised $559 million to date, they’ve funded over 800 programs in 21 countries, saving and improving the lives of men affected by prostate cancer, testicular cancer and mental health problems.

The Movember Foundation challenges men to grow moustaches during the month of November, now commonly referred to as Movember, to spark conversation and raise vital funds for its men’s health programs. To date, 4 million moustaches have been grown worldwide, and here at Total Gym we’ve done our own whisker-raising for the cause.
However you don’t need to sport a ‘stache to support this cause. You can make a donation directly to the Movember Movement here or on behalf of Team Total Gym here.

Remember, just like a mustache never goes out of style, it’s never too late to donate.

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Nov
21

We’re ‘Thinking PINK’ In Support Of Breast Cancer Research

Woke up early this morning to show our support for one of our own participating in the San Diego Susan G Komen 3-Day Walk to fight Breast Cancer!

If you’d like to join in our support, you can contribute to the Ta Ta Troopers or make a direct donation to the Susan G. Komen Breast Cancer Foundation.

All proceeds help support research, scientific programs and community-based breast health and education programs for women and men facing breast cancer.

Sep
16

Total Gym Takes the ALS Ice Bucket Challenge

Our mission is simple – helping millions of people get healthier – and sometimes it’s not through fitness.

These past few months there have been a slew of videos uploaded to social media. Video’s in which a person voluntarily pours a bucket of ice water over themselves in the name of ALS Awareness.

For those of you who don’t know, ALS stands for amyotrophic lateral sclerosis (ALS), the lethal neurodegenerative disorder also known as Lou Gehrig’s disease.

About 30,000 Americans have this devastating disease, which attacks nerve cells and ultimately leads to total paralysis, losing the ability to eat, speak, walk, and eventually breathe – all while the mind remains sharp.

Life expectancy is typically two to five years from the time of diagnosis and currently, there is only one drug approved by the U.S. Food and Drug Administration (FDA) to treat ALS, which only modestly extends survival by two to three months. Consequently, ALS is 100 percent fatal.

In our small world of fitness, we have been greatly affected by ALS. Augie Nieto, a vivacious and energetic innovator in the industry who co-founded Lifecycles, Inc., now called Life Fitness, Inc., was diagnosed with amyotrophic lateral sclerosis in 2005. But always the pioneer, Augie and his family have been leading the way in finding a cure for ALS.

They founded Augie’s Quest, the largest individual fundraising program for ALS. All funds raised by Augie’s Quest benefit ALS Therapy Development Institute – the world’s leader in ALS research whose focus is to discover and develop effective treatments to end ALS.

But without public awareness, there is only a limited pipeline for fundraising.  According to The ALS Association, only about half of the general public is knowledgeable about ALS. That means 50 percent of the American public doesn’t know what the disease is or that it even exists.

The ALS Ice Bucket Challenge has made profound difference, welcoming more than 70,000 new donors who have raised over $110 million since July 29. At last count, more than 1.2 million people have posted videos on Facebook and mentioned the phenomenon more than 2.2 million times on Twitter.

Here at Total Gym, we were happy to join in, taking the challenge to the next level and contributing to the cause. Now we nominate all of you to Get On Board as well – take the challenge yourself and/or donate to any one of these foundations fighting for a cure:

ALS Association   Project ALS     ALS TDI   Augie’s  Quest

 

Jul
14

A REMINDER TO NEVER STOP DREAMING

Hi, it’s Bonnie, back from another AYP Adventure!

This trip took me to for the North Central Regional AYP Conference, in The Dells, WI, a beautiful part of the country, where I had a pretty interesting and humbling experience which reminded me that we always need to keep our minds open and our dreams big.

Our goal at these shows is to expose Y professionals to the type of programming Total Gym offers with GRAVITY Inside and the Elevate Line, but I always end up learning something valuable as well. This time was no different.Rudy 1

While everyone, including me, was setting up our booths, a very nondescript, chatty man in workout clothes was walking through the show. He came up to the Total Gym booth, where we had a Total Gym GTS and a Total Gym® Core Trainer™, and asked in a loud, booming voice, “You got any freebies?? I’m looking for freebies!” I thought, ‘I’m going to make him WORK for it.’ So I tell him, “Sure, I got freebies! But only if you do a few exercises with me.” He took me up on the challenge.

We started with the Core Trainer, doing some basic SCRUNCH exercises. I then upgraded him to knee tucks, then to pikes and eventually had him doing dynamic planks and side rotations. At this point, he’s sweating – but we’re not done. I move him onto the GTS, and start him off with bicep curls, rows and tricep kickbacks — now he’s really sweating. However, he’s got more in him – I just know it. So we keep going! On to torso rotations, shoulder presses and extensions! Finally, after about 20 minutes, I feel like he’s earned his freebie – a simple drawstring backpack! I give it to him, and he goes on his merry way.

Later, that evening I go to see the keynote speaker and who should get up on stage? It’s the same guy I made sweat for his shwag! That’s when I realize, it’s not just any random person, it’s Daniel “Rudy” Ruettiger, who inspired the famous “Rudy” movie. I felt so embarrassed! I couldn’t believe I made this inspirational, successful, legendary person sweat through a grueling demo for a measly (albeit useful) drawstring bag! Then again- this is a man who has always worked for what he wants – even if it is just a drawstring bag – which is a lesson in-and-of-itself.

As herudy 2 spoke to us about visualizing your dream, making the commitment to your dream, and stopping at nothing until you realize it, I couldn’t help thinking of my own dreams… some personal, some professional and some that didn’t necessarily start out as my dream, but I have become passionate about — like Total Gym’s dream: Helping millions of people get healthier! This has become an enormous part of my job, and I get to see it in action almost every day through clients like the YMCA. At the Saratoga Regional YMCA, the Total Gym GTS is part of the Livestrong cancer program. At the Coal Creek YMCA, the GRAVITY-TRX classes are part of a youth fitness effort to curb childhood obesity. Our dream is to help people get healthier through activity; our equipment is simply the vehicle. It’s our customers and everyone who uses our equipment that makes that dream a reality. And the best part about our dream – it’s never too late to get healthy. As Rudy said, “Begin at the beginning again. Dream like you did when you were a kid.” That’s why I am so proud of what we do as a company – our equipment lets people of all ages, sizes and abilities reach their fitness goals and beyond!

Later in the day, I walked back up to Rudy and introduced myself again. I apologized for making him endure the workout, but instead, he complimented me on the thorough demo and said the workout was much harder than he anticipated – this coming from the man who defied expectations to play for the Notre Dame Fighting Irish football team.

May
20

AN INSPIRATIONAL TRIP TO THE EAST COAST

Hi, it’s Bonnie, back from another East coast excursion!

RoddyThis time I had the opportunity to attend the Mideast Regional AYP (Association of YMCA Professionals) Conference in Philadelphia, PA, where I got to meet violin virtuoso Roddy Chong – the event’s keynote speaker.

Roddy, an inspirational public speaker who has toured with Celine Dion and Shania Twain, spoke about “Finding and Pursuing Your Passion.” His speech, had a profound effect on me.

His passion helped reinvigorate my enthusiasm for serving the YMCA community.

Here at Total Gym, we abide by “The P DIF,” the affectionate acronym we’ve coined to describe our core values: Trustworthiness, Honor, Excellence, Passion, Discipline, Innovation and Fun! Normally I’m focused on the “Fun” aspect of “THE P DIF,” but after spending time surrounded by impassioned Y professionals who exude a sincere enthusiasm for their work and after hearing Roddy not only speak, but perform, I realize that having fun is fine, but having passion is truly powerful.

Roddy reminded everyone to constantly ask themselves, “Am I checked out right now, or plugged in?”

I want to be “plugged in.” I want to help better serve the Y’s in achieving their mission.

We’ve been serving the YMCA community since 2003, when we launched our commercial-grade equipment into the health club market. Our equipment is now in use at more than 30 YMCA facilities across the U.S. and Canada! Most YMCA’s use our Flagship Line of multi-purpose machines for GRAVITY programming, which is small group personal training geared at strength training and Pilates. But since the inception of the Elevate Line this year, we have countless new YMCA customers that are utilizing this series of intuitive single purpose units on the gym floor for members to use in their own workouts.  image

Every single Y is different, and every single wellness center in the Y is different. Now, with our two lines of equipment, we are able to better serve whatever need that is. Whether that is retaining membership through programming that yields healthy results and brings in additional revenue, drawing a younger demographic with functional training, or providing a platform for cancer survivors to safely exercise using only a portion of their bodyweight to build back their strength.

Some of our greatest moments come through helping others, and here at Total Gym, that is our mission: Helping millions of people get healthier!

I’m happy to say that I am a part of making that mission a reality, so now I ask you, what are you plugged in to?

Nov
1

A CONVERSATION WITH TOTAL GYM FOUNDER – TOM CAMPANARO

Tom Campanaro (Web)Tom Campanaro, the founder of Total Gym, joined the ranks of  “Gym Class: Heroes of Fitness,” when he sat down with Motionsoft’s Hossein Noshirvani & Leigh Kessler for their weekly podcast to discuss his journey in making Total Gym a recognized name in fitness.

The driving force behind the brand that’s now in over 14,000 physical therapy clinics, health clubs, hospitals and fitness centers as well as in more than 4 million homes world-wide, Tom tells how he came up with the concept of Total Gym and shares some funny stories of how he developed Total Gym into the well-known brand it is today.

Discover how dentistry and sex therapy actually played a part in building the brand. And find out what advice Tom has for entrepreneurs embarking on their own path.

 

 

Oct
4

A CONVERSATION WITH TOTAL GYM PRESIDENT – JESSE CAMPANARO

JesseTotal Gym was founded by Tom Campanaro almost 40 years ago, making the company that first revolutionized functional body weight training older than its current President. But there’s no better person suited to take Total Gym into the next generation than Jesse Campanaro.

Making fitness a family affair has been the norm in the Campanaro household. As a kid, Jesse began helping to assemble units in their own garage, then graduated to selling units and now he’s taken the reigns and is leading the company he grew up with into the future.

Recently, Jesse spoke with Motionsoft’s Hossein Noshirvani & Leigh Kessler for their weekly podcast, “Gym Class: Heroes of Fitness,” which features unscripted interviews with the pioneers and innovators behind the best-known names in the fitness world.

Hear what Jesse had to say about growing up with the iconic fitness brand, where he see’s the fitness industry heading and how he plans to take Total Gym along for the ride.

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