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Apr
6

6 Top Tips for a Great Hiking Training Program

HIking

How to Train Your Weekend Warriors for Hiking

If you are like most personal trainers and coaches, then there is a great chance that you have a decent sized population of hikers as clients. In fact, hiking usually ranks as the 5th most popular outdoor activity (not necessarily exercise) in the US and it’s on the increase with a whopping 37 million Americans hiking regularly each year.

Several times per year, you get requests from clients to help them train for their upcoming hiking trip in a few months, where they will be exploring new lands and climbing high elevations.

This is all really great!  You are glad that your clients are motivated and have come to you to help them train but now you have to come up with a way to develop a top notch and effective training program for them. What are your go-to-moves or tips for these Weekend Warriors to help them for their hiking excursions?

Here are my go-to-tips to help give hikers the infrastructure for hiking success:

Create a Hiking Club – Identify all of the fun and challenging hikes in your community. Then select a day in the week that you regularly want to meet for a weekly hike. Next, invite a few clients from your studio that enjoy hiking and/or who have a hiking trip coming up to a form a 6, 8, or 12 week program. This can be a for-profit program to increase revenue. Or it can be a free program that you are using to help build camaraderie among your clients and loyalty to your business; completely up to you. The most important element is that your clients build a support team of hikers to increase motivation and accountability on a weekly basis.

Stretch After Hiking – The need to stretch after a hike is important because it decreases the chances of injury and accelerates the recovery process. Encourage your clients to stretch their entire bodies but to show a lot of focus on some of the bigger muscles in the lower bod such as their quadriceps, hamstrings, and glutes. Perform a variety of stretches and hold each stretch for a minimum of 30 seconds.

Strengthen the Core – As we tell all of our clients, it is extremely important to work the core because it is supposed to be the strongest group of muscles in the body, seeing how all of our movement comes from there. And with providing tips with hiking, this is no different. Stress the importance of the core to your clients and let them know all of the benefits that a strong core can produce, such as posture and injury prevention throughout, not only their hike, but also their day-to-day activities.

Add Intervals – Who doesn’t love intervals where you have stints of fast intensity followed by a slower intensity or full out rest recovery? Find an incline that your client can practice this on. Have them go up a hill at a fast intensity level and then instruct them to slow down when they get to a flat zone. Repeat this activity to help them with their speed, endurance, and recovery process.

Total Body Conditioning – Something that a lot of clients don’t realize is how much strength training will help them with their runs and hikes. Oftentimes they think that to improve their runs and hikes, the only thing that they need to do is run and hike. Although that is helpful, that is not all that needs to be done. Mastering upper and lower body movements are important, particularly muscles such as the quadriceps, hamstrings, and glutes.

Hydrate – Staying hydrated is key as well, no matter the weather condition. Aim for a minimum of 12 ounces of water per hour to avoid dehydration but not more than 25 ounces to avoid hyponatremia.

About the Author

Mike Z. RobinsonMike Z. Robinson is the owner of the highly successful personal training facility, MZR Fitness as well as Mike Z. Robinson Enterprises which features & highlights a myriad of options to help fitness professionals grow their businesses and careers. Mike was the 2015 IDEA Personal Trainer of the Year, is the author of the E-Book: “Fitness Up, Everything Up”, and he is also a Media Spokesperson for both the American Council on Exercise & IDEA Health & Fitness Association.

Mar
23

Maximize Your Clients’ Workout Results – Part 2

JayDee - Training with Mindfulness

Watch the video

How to Keep your Clients More Engaged in Total Gym or GRAVITY classes.

Hey Total Gym Trainers, it’s Master Trainer JayDee here, back with some more tips on how to and why (benefits) it’s good to train your clients with mindfulness. If you missed the first part of this blog you can catch up here:

So let’s start with those important benefits.

Benefits for Your Client

> Continually cuing your clients during their entire training session will keep them engaged, focused, and centered in the present moment. Training the body and working out is like anything else you do in life. The more you’re focused and concentrating on what you’re doing, the more successful the results.  Thus, your clients will get better results, faster, and keep coming back for more.  Cha-ching!

> Your clients will also realize the difference between working out smarter versus working out harder.

> One of the biggest benefits for your client is the fact that if they are fully engaged in the present moment and in what they are doing, then they are NOT thinking about what to do for dinner, To-Do lists, the meeting at work, their kids, or anything else in the past or future.

> One of my favorite things I often hear from clients is “Wow, that went by fast.” If you keep them totally present and engaged the time will seem to go by much quicker.  Just like if you are fully engaged in your workout, a movie, a concert, or doing your favorite hobby, time seems to just fly by.

Benefits for You

> All these benefits aforementioned for your client will make them realize the unique value you create for them as a trainer. They will notice that you are also fully engaged and giving them 100% of your attention during their well paid-for session.

> The fact that you are super attentive and continually cuing them on neutral spine and posture, core engagement, proper breathing, perfect exercise execution, educational tips, etc. will also make the session go by quicker for you.

> Always search for new ways to cue your clients and constantly monitor them for ways they can improve.  It will keep you mentally sharp and challenged AND praise them for what they’re doing right.  It will help the both of you.

> Nothing upsets me more then seeing trainers who are checking out the hot girls or guys, watching TV, chatting with other members or trainers and not paying attention to their clients while they are performing an exercise.  I can guarantee you these trainers will not be successful and will probably ” burn out” because they are not fully engaged and interested in the task at hand.

A Final Tip

One of the best things I ever did for my personal training was getting certified in Pilates.  And since I turned 50 this year (oh my!) I decided to start taking a lot of yoga.  In both of these “mind-body” disciplines, the instructors are constantly cuing the entire session.  Now, if you’re not about to spend $3-$7K getting a credible certification in one of these disciplines, I simply recommend that you go take a couple of Pilates or yoga classes.  Going in with open ears and really soak up the beautiful adverbs and colorful ways in which they verbally cue will be a great inspiration for you, your cuing and your mind.

As professionals, we can always improve our training skills and the experience we create for our clients.  So add some mindfulness to your sessions and enjoy the powerful benefits for you and your clients!

About JayDee

JayDee Cutting III, MBAJayDee Cutting III, MBA is an Educator for the American Council On Exercise and holds 12 fitness certifications including Pilates, yoga, personal training, lifestyle and weight management.  JayDee is a Total Gym master trainer and spokesmodel since 2004.  He lectures and teaches wellness at Rancho La Puerta Fitness Spa and is featured in over 10 fitness DVDs and over 40 fitness television programs.  He developed his own Coregolf Fitness Program and founded the NiceDogYoga Company. His mission statement is: “My passion is inspiring people to enhance their lives through wellness, creating healthier, happier, higher qualities of life.”

Mar
6

Using Total Gym for Spinal Stabilization #2

Spinal Stabilization on Total Gym PartII

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How to Develop a Spinal Stabilization Program, Part 2:  Variations

With an appreciation of how intent can change the emphasis of an exercise, as well as an array of spinal stability exercises on the Total Gym GTS, let’s look at the previous exercises in Part 1 and how we can tweak them with strength and mobility. Strength adjustments may be increasing the intensity to muscle building or decreasing to fine-tune precision and control. Mobility may encourage greater range of motion, as well as exercises that inherently encourage more of a stretch, like a Pullover.

Side Lying

Single Leg Squat

The intent of the exercise is to progress neutral to anterior pelvic tilting during a squat. This movement may also prep the body for lunging.

> The foot, knee and hip are aligned. Note there is a compensatory tendency to place the foot too high on the squat stand.

> Observe the thoracic and cervical spinal alignment. A common compensation is sinking into the glideboard and flexing forward at the upper thoracic and cervical spine.

> The bottom leg can self spot, move forward or backward depending on pelvic positioning and client’s comfort level.

> For safety, ensure the pelvis is a hands distance away from the side edge of the glideboard.

Lateral Trunk Flexion

The intent of the exercise focus on the frontal plane movement of  lateral flexion. Although this is a unilateral planar movement, it is harder the trunk lateral flexion with rotation.

> The legs may be scissored, stacked or the bottom leg hooked over the top leg in a figure 4 position. The latter being more challenging as it is anchoring the hip.

> To modify, the top and/or bottom arm may assist. To progress, the arms may be crossed at the chest, or one to both arms reaching overhead.

> Observe the pelvic alignment. The tendency is to rotate backward.

> For safety, ensure the pelvis is a hands distance away from the side edge of the glideboard.

Quadruped

Alternating arm and leg extension

> The intent of the exercise is to challenge spinal stability while moving both upper and lower extremities. The exercise inherently strengthens both the anterior and posterior fascial slings.

> Observe the stationary arm and leg’s alignment. Avoid hyper-extending the elbow and pushing the hip out to the side. Cue to pull the heel of the hand and the inner knee toward one another to increase anterior fascial sling activation and improve alignment.

> Ensure the shoulders are sliding away from the ears and the pelvis is parallel to glideboard. Note that changing the height of the glideboard may or may not make the exercise easier for a client. If bringing the board to parallel, the pulley and incline height may have to be adjusted.

The chart below are the exercises in Part 1, as well as the addition of side lying squat, lateral trunk flexion and quadruped alternating arm and leg.

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About the Author

Elizabeth Leeds, DPTElizabeth Leeds, DPT, owner of Seaside Fitness and Wellness, combines her background in physical therapy, personal training and Pilates in her practice and teaching. As a pelvic floor physical therapist working at Comprehensive Therapy Services in San Diego, her passion for pregnancy and postpartum is seen in her mission to empower women with knowledge and understanding of their physical changes, and how to address them to prevent future issues. Additionally, Elizabeth is a Master Trainer and developer for Total Gym’s GRAVITY education.

Mar
2

Member Retention Strategies To Grow Your Gym

Keep Your Members – 3 Tips That Really Work

1936304If you’re like most business owners, then you’re always on the lookout for ways to grow your business, lower overhead, boost productivity, acquire more clients and increase revenue.

That is what building a business is all about!

As fitness professionals looking to make more money, I think that the natural mindset is to acquire more clients and more members at our facilities or in our group training programs.

But is it really?

Consider that our biggest assets may be right under our noses and we need look no further than our current clientele to help our business grow.

You have happy clients already working out with you, why not focus your marketing plan on them, versus spending lots of money on new and untested methods to try to attract a new ones?  The old adage in business is that, “it is easier and more affordable to keep a customer than it is to find a new one,” couldn’t be more true. If you keep a client happy with great results, not only will THEY reward you with years of loyalty (and income), THEY will also reward you with countless referrals.  And that, my friends, is the dichotomy that many business owners just don’t get!  It is amazing how overlooked that concept is to a lot of fitness professionals but it happens every day.

1934375Not to you though!  You will be ahead of the curve after reading this blog. And here is how you do it …

Create Relationships

It is extremely important to foster relationships with your Clients and even your staff.   For example, from day one in a “Customer Service 101”  we tend to focus on making a new client as comfortable as possible.   We extend this “service” for the first few times they visit the facility. We introduce them to a few people but then extra effort wears off.  What we need to do is introduce them to everyone they may come in contact with and everyone that makes our business successful.  That is not only staff and other clients but volunteers, interns, community partners and even your mascot, if you have one.  Let them know that they are apart of something SPECIAL and they’ll soon see that they don’t get this anywhere else.

And you don’t stop there…

You need to focus on finding what makes this person tick, what do they do for a living, who they are married to, what’s their pet’s name, when is their birthday, etc. It truly is almost like dating where you are acquiring a lot of information about this person (particularly in the beginning). This attention makes the person feel special by remembering and recognizing the exact things that actually does make them special. Then, once you learn these things, you can customize your invitations to them for events or outings that you think that they may enjoy, with other like-minded individuals because they love to be part of the team.

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Referral Initiative

We all know by now that word of mouth is the best marketing and truth be told, most clients who love you and your services will naturally already be talking about you to their network of people. However, you could always incentivize them via a competition with other clients for free personal or group training sessions, gift certificates to local restaurants, or even offering a nominal amount of money per referral to get the referrals coming in. Like I said above, clients will want to talk about you anyways, but will do so even more when you go the extra mile of sweetening the pot for them.

Provide An Unique Experience

Nowadays, there are no shortages of Gyms, Studios, Personal Trainers, Coaches, and Group Fitness Programs in our communities. So with that said, how are YOU going to stand out among locals as an authority and credible source? How are you going to happily get clients to stay with you for years and years moving forward? I’ll tell you how, you need to consistently provide an unique experience to your clientele from the moment they walk into the door, until the moment that they leave, and every day in between until you see them again for their next session. Remember that you’re competing with a lot of fitness options in your town, so you need to make your gym standout to create loyalty.

Treat your clients right!  Show empathy, show sympathy, challenge them in every workout, be sincere, show them that you care, and provide over-the-top-customer service. Create several touch points to impact their lives such as phone calls, texts, emails, social media connections, and even a monthly newsletter.

Be constant in their lives and become a part of their daily awareness.

About the Author

Mike Z. RobinsonMike Z. Robinson is the owner of the highly successful personal training facility, MZR Fitness as well as Mike Z. Robinson Enterprises which features & highlights a myriad of options to help fitness professionals grow their businesses and careers. Mike was the 2015 IDEA Personal Trainer of the Year, is the author of the E-Book: “Fitness Up, Everything Up”, and he is also a Media Spokesperson for both the American Council on Exercise & IDEA Health & Fitness Association.

Feb
22

YMCA Gets Members Back on Track with GRAVITY

“Total Gym on the Road” Interviews GRAVITY Class Participants at Local YMCA

Our new “on the road” team recently spent some time interviewing at the local YMCA, Mission Valley, San Diego to see what members were up to and what kind of exercise classes they were taking.  Anne Stocking was one member Total Gym met up with after taking a GRAVITY Healthy Joints class with Personal Trainer, Jeff Groh.

Total Gym GTS machine

Anne on a GTS

“We moved to San Diego in 2013 and a friend told me about the Y nearby with a variety of classes.  I had a fairly serious cycling accident in 2012 that required multiple surgeries and a lot of time without physical activity. I was anxious to get back into some kind of shape. I began with water aerobics and then tried out Jeff Groh’s Posture Performance class.  After a few months of taking his class, I realized he had a lot of experience with people who had some physical limitations and this has really helped me along the way.

As a result of Jeff’s classes, I feel more confident overall.  That’s more confident with inner and outer strength.  I haven’t returned to cycling and will probably never participate in risk-taking sports, yet I know that every workout matters in the short-term and pays off in the long-term.

Total Gym GTS exercises

Anne pulling some moves!

I have to admit that the Y has really helped me make connections.  I am a bit of an introvert and it’s easy to hide in a group setting, but I’ve made friends and enjoyed the camaraderie”.

We asked her what had kept her motivated to keep going back to the Y.  She said,

“Wearing sleeveless dresses! Seriously, I love feeling strong and healthy and I don’t take it for granted. We make plans and think we have control over so many aspects of our lives, but in reality, there’s a lot we can’t control. For example, I fell last week and have to take a few weeks off from my normal routine. But I have the motivation to adapt to the situation and know that Jeff and other trainers at the Y will help me get back on track.

Anne with Personal Trainer Jeff Groh

Anne with Personal Trainer Jeff Groh

GRAVITY classes have helped me tremendously and made daily activities more enjoyable and more doable.  Last year, for example, we were hiking with our daughters in the mountains of Washington and I was able to cross a short footbridge that had no railings. I don’t think I would have had the courage to do that before joining the YMCA and working with Jeff. In addition, my grip strength has become a lot better. It seems like a small thing, but I don’t have to ask my husband to help me every time I want to open a jar.”

Bert and Renee Levine chose the YMCA at Hazard Center because their daughter, Lori was teaching GRAVITY classes there. Bert who is 80 finds that he feels much better after his classes.

“I have always exercised, so I can say exercise has become part of my life style,” he told us.

“As a result of the GRAVITY classes, we are walking more and when on vacation using the gym at the facilities there now too.   We really would encourage people to exercise; it makes a big difference in your well-being,” he continued.  Pretty cool advice, we thought, coming from an 80 year old!

Bert & Renee

Bert & Renee Levine

Then we found Scott, a retired Navy Seal who said “I feel fantastic and the GRAVITY program is great.  I use to lift weights, but my Doctor advised me to continue swimming and workout with my own body weight.  Long story short, GRAVITY has not only made me a believer in Total Gym, but a believer in myself”.

Scott attends the classes with his wife Joan.  She told us, “I have been attending GRAVITY Classes for a whole year now with Cara Beltran – we love her as a Personal Trainer.  I have never worked out in my life before but now I take GRAVITY classes 5 times a week.   I feel very energetic and proud of myself after a GRAVITY class.  I have developed muscles, something I never had before, my health is better and my neck injury will soon be history.  I am 59 years old, my under arms are firm, my legs are now toned and all the cellulite has gone!”

If you are not sure what class will work for you, just go and try one.  If you don’t like it, try another one, the Y makes it so easy to switch and change and with such a big variety of classes to do there’s something for everyone.

For more information on GRAVITY and how it can help your members feel great too visit http://gravitystudio.com/ or contact Ralph at ralph@totalgym.com | 858 764 0078.

Special thanks to Cara Beltran for her contribution to this blog.

Feb
8

Training for Snowboarding on a Total Gym GTS

Standing Squat and Side Stretch on a Total Gym GTS

(Watch the video)

Strengthen Your Snowboarding and Skiing Clients with these 7 Total Gym GTS Exercises.

It’s that time of the year again when our clients are looking at their calendars to find weekends where they can escape to remote locations to enjoy hours and hours of uninterrupted skiing and snowboarding on snow-laden mountain sides.

Although skiing and snowboarding are a blast, they are also very tough activities that can push you to the limit physically and mentally and we need to make sure that our clients know that and are prepared for what is coming. Oftentimes when clients think of preparing for activities such as snowboarding, it is natural for them to think that they just need to focus on their lower bodies as they start to train for their trip. However, as qualified fitness professionals, we know that the entire body needs to be trained throughout training program to help avoid injuries and deficiencies in other areas of the body. Remind your client (especially if they are new to snowboarding) that they will be pushed hard in various ways on their trip and that preparation is key to a fun and safe experience in the snow.

So let’s make sure that your clients have a wonderful and safe time on their trip by helping them master the following exercises on the GTS, so that their bodies and minds are ready for action.  Watch the video to see a demonstration of all these exercises.

Jump Squats

Disconnect the pulley from the glideboard and stow handles.  Have them push the glideboard half-way up the rails, straddle the rails and sit at the bottom edge facing away from the tower.  Place the feet toward the top of the squat stand positioned shoulder-width-apart.  Normally you would have them lie back on the glideboard to do a plyometric squat but we’re going to engage the core more with them sitting upright.  Hands can be by their side, stretched out in front, or beneath the butt.  Have them start in a deep squat and from this position, explosively jump up as high as they can with both feet and be sure that they land with both feet simultaneously on the squat stand. Repeat this sequence to complete the first rep and then repeat the exercise to complete the set. (2 Sets of 15 Reps).

Seated Two-Point Leg Swings

In the same starting position as above and with core engaged and sitting up nice and straight on the GTS, have them place the left foot on the squat stand. Perform a one legged squat on the left leg and as they come back up from the squat, they gently kick the right leg up as high as they can. Then repeat, but this time on their way back up from the squat, they kick the right leg out to the right side as wide as they can. After performing both kicks on one leg, that is considered one rep. Repeat this sequence as fluidly as possible by alternating the two directions on the leg for the desired number of total reps. Be sure to perform all reps on one side before switching and repeating with the opposite leg. (2 Sets of 10 Reps in Each Direction Per Leg).

Dips (Using Squat Stand)

From a standing position in front of the squat stand, facing away from the tower have them position hands behind them shoulder-width apart on the squat stand. Have them slightly walk away from the squat stand to incline legs out in front at a 45-degree angle. Straighten arms, keeping a little bend in the elbows to keep tension on the triceps and off elbow joints. Slowly bend elbows to lower the body toward the floor until elbows are at about a 90-degree angle. Be sure to keep the back close to the foot platform. Once they reach the bottom of the movement, have them press down to straighten elbows, returning to the starting position. This completes one rep. Keep the shoulders down as they lower and raise the body. Please note that legs can be slightly bent to modify this exercise. (2 Sets of 10 Reps).

Incline Push-Up (Using Squat Stand)

From a standing position in front of the squat stand, face towards the tower.  Place hands on the edge the foot platform, slightly wider than shoulder width and walk feet back so that the body is at a 45-degree angle. Have them stand on their tip-toes with arms and body straight. Then they will slowly lower their torso down in a controlled manner and push torso up until arms are extended to complete the first rep. (2 Sets of 15 reps).

Standing Squat & Side Stretch

Raise the rails to the highest level.  Have them begin in a standing position turned sideways from the tower and place right foot on the glideboard and left foot on the ground. Then they will need to slowly squat on the left foot so that the right foot is raising the board up towards the top of the GTS. As they come back up from the squat position the glideboard will lower into the start position. Repeat this sequence to complete the first rep and then repeat the exercise to complete the set. (2 Sets of 15 Reps with Each Leg).

Inverted Walking Plank

Remove the squat stand and with the glideboard closed have them come to a kneeling position on the glideboard, facing away from the tower. From there they place both hands on the floor below the lower rail base and get into a plank position.  Then they walk hands back towards the tower and as they do so, the glideboard should be sliding towards the tower. Once they walk in so far that they cannot go up anymore, then they slowly walk back down until they cannot go down any further. Repeat this sequence to complete the first rep and then repeat the exercise to complete the set. (2 Sets of 10 Reps).

Inverted Pike

Replace the squat stand and with the glideboard closed have them come to a kneeling position on the glideboard, facing away from the tower. Then have them place both hands on the squat stand with their head facing towards the ground. Place feet onto the bottom of glideboard, on tippy toes, with heels in the air. Their body should resemble an upside down letter “V” while in the starting position. While in this starting position, extend the full body outward so that they are completely straight, then bring the glideboard back in with feet to go back to the upside down letter “V”. Repeat this sequence to complete the first rep and then you repeat the exercise to complete the set. (2 Sets of 15 Reps).

About the Author

Mike Z. RobinsonMike Z. Robinson is the owner of the highly successful personal training facility, MZR Fitness as well as Mike Z. Robinson Enterprises which features & highlights a myriad of options to help fitness professionals grow their businesses and careers. Mike was the 2015 IDEA Personal Trainer of the Year, is the author of the E-Book: “Fitness Up, Everything Up”, and he is also a Media Spokesperson for both the American Council on Exercise & IDEA Health & Fitness Association.

Jan
31

Keeping Clients Motivated Through The Winter

Exhausted woman sitting on tire in crossfit gym

4 Tips to Encourage Clients/Members to Exercise at the Gym, Through Winter Months

Keeping clients active through winter is always a great point of concern for fitness professionals, personal trainers, and coaches throughout the industry. I can’t speak for all gym owners and personal trainers but the largest acquisition time for new clients in my facility is April, May and June (although many people think that it is January through March, with the New Years Resolutions crowd; and that may be the case for some gyms).  But what I have personally heard from clients in the past is that they have a hard time getting motivated through winter because it is usually cold, wet and it still gets dark fairly early. Which makes sense that they come in waves during the months of April to June, when the weather is starting to warm up, the sun is out longer and swimsuit season is right around the corner.

So knowing this and with the information above in our back pockets, we have been very proactive at MZR Fitness with planning various programs and methods in the winter to help our clientele stay motivated, engaged and active during this cold season.

Here are 4 ideas I’d like to share with you.

Offer a 90-Day Intensive Transformation and Accountability Based Program

Not many people can resist the offer to completely change their lives in 90 days. It almost sounds too good to be true for a lot of people. And at the same time, it’s very enticing and manageable for the average mindset as it doesn’t sound like too big of a commitment to make. During this 90-day period, offer live workouts, home workouts, fitness homework, nutrition counseling, health coaching, before/after photos, accountability, structure, goal setting, support, and motivation – all in a group format. And if you want to, you can even provide some sort of prize or recognition for the person who lost the most weight or shed the most body fat. You have not only created a profit center for your business but it has become a sure way to light a fire beneath the tails of your clients and get them so pumped that they don’t care what the weather is outside. All they know is that they have some goals to crush!

1283205Create a Contest to Incentivize

Start an attendance contest by giving all of your clients a goal to attend the gym a minimum of 8 times per month (twice a week). Now, us fitness professionals know that our clients need more than 2 days a week to maximize fitness results but the plan is that they are going to attend the gym for those two days each week and then their bodies will begin to crave more days and other clients will be able to motivate them as well.

For extra encouragement in the contest you can create a tracking system for your clients and place it visibly in the gym. The transparency of everyone being able to see each others’ attendance really gets the competition going.  Further incentivize with branded gear from your facility, extra sessions, money, gift certificates, or anything else that you think may motivate your clients. Get creative!

1562989Go all Tony Robbins on them!

We all need a good talking to every once in a while to help put things in perspective, get the juices flowing and help us to see the big picture with our goals and who doesn’t like a good “pump ‘em up” speech? No matter what your exact title is at your facility, we’re all ultimately coaches. So guess what? We have to coach, motivate and inspire our clients to do what they don’t want to do, so that they can look and feel the way that they deserve to look and feel. Don’t be afraid to captivate your audience with a good speech or some great quotes once in a while.

As Tony Robbins once said “If you do what you’ve always done, you’ll get what you’ve always gotten.”  Remember that can apply to you as a fitness professional and to those whom you train!

1527822Reach Out in Unique Ways

As fitness professionals, we can reach out and motivate our clients in several unique ways such as:

> create a workshop and invite clients to attend

> create a podcast and upload it to itunes so that your clients can listen to it whenever they want

> communicate often through email/text/phone call.  You can even send a text while they are in the session with you so they read it afterwards.

However and whenever you want, communicate, communicate, communicate and this will motivate them! However you want to inspire and get your message across to your client is your prerogative but the biggest and most important tip is to get their attention before you deliver the message so they are focused on what you are saying. This is definitely easier said than done, but if you do it the right way, your voice will move mountains and your client will be inspired to create fitness success like never before.

About the Author

Mike Z. RobinsonMike Z. Robinson is the owner of the highly successful personal training facility, MZR Fitness as well as Mike Z. Robinson Enterprises which features & highlights a myriad of options to help fitness professionals grow their businesses and careers. Mike was the 2015 IDEA Personal Trainer of the Year, is the author of the E-Book: “Fitness Up, Everything Up”, and he is also a Media Spokesperson for both the American Council on Exercise & IDEA Health & Fitness Association.

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